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Language is a complex tool that can only be 100% understood by humans, but Google is trying its best. “Write for the user” is a tired mantra repeated by SEOs everywhere, however, it becomes truer by the day. Google is constantly analyzing search queries and user...

Google Analytics is an incredible tool for monitoring your website traffic, but its capabilities are limited to only the traffic on your website. When you want to dive deeper into the numbers and figure out how your marketing campaigns off-site are performing, you’ll...

In short–answer questions that users are asking in a succinct, knowledgeable manner. Of course, you need to know what questions to answer, which you can do via keyword research and doing your own Google searches to see what topic you can cover that isn’t already...